Skills
- Product Design Interaction
- Design UX Strategy
- Systems Thinking
- Prototyping
- Dashboard & Data Visualization
- AI-assisted UX
- User Research & Usability Testing
Tools
Figma Design, Figma Make, Cursor, Adobe CS, Jira, Confluence, Google Workspace, Gemini 3, ChatGPT
Summary
Product Designer with 7+ years of experience designing complex, mission-critical, data-heavy systems at scale. Owns end-to-end UX for Axon Evidence platform products serving law enforcement agencies across the United States, Canada, South America, Europe, and Australia. Brings cross-domain experience designing fintech and e-commerce products across Southeast Asia markets. A strong systems thinker with deep expertise in AI-assisted workflows, dashboard and data-driven design, and cross-functional leadership.
From one-page spec to production: I own complex problems end to end.
Work Experience
Axon
Aug 2022 - Present
Product Designer
Ho Chi Minh City, Vietnam
Digital Evidence Extensions | Subdivision of Digital Evidence Management Systems pillar
Axon Redaction Studio - Major platform redesign
- Led end-to-end UX for Redaction 2.0, a full rebuild addressing customer churn and critical usability gaps.
- Partnered with product leadership to define vision, MVP scope, and rollout strategy.
- Designed an AI-powered redaction experience improving speed, accuracy, and review clarity across video, image, and audio evidence.
- Led discovery and usability validation of bulk-first and rapid-review workflows in collaboration with PM, Engineering, and AI/ML.
Impact
- • +12% AI-assisted sessions, -12% non-AI sessions post-launch.
- • +10% agency adoption.
- • 17% of AI sessions initiated via bulk selection.
- • Designed to support ~70% reduction in total redaction time.
Axon AI Auto-Tagging — Mobile & Desktop
- Led UX for AI Auto-Tagging across mobile and desktop, enabling faster evidence triage through AI-generated metadata.
- Owned delivery from problem definition through research, prototyping, validation, and engineering handoff.
- Designed review workflows that communicate AI confidence and support easy acceptance, correction, or dismissal of tags.
- Partnered with Product, Engineering, and AI/ML to align UX with model behavior and rollout strategy.
Impact
- • Delivered a unified Auto-Tagging experience across devices for over 1M users.
- • Top 1 Win of Digital Evidence Management Systems in Q3 2025
- • Established reusable AI-review patterns for future automation features.
Axon Performance — AI Assisted Video Review, Sentiment & Dashboards
- Owned UX for the Performance app, spanning AI-assisted video review, sentiment insights, and dashboards.
- Led discovery, prototyping, and validation shaping sentiment taxonomy, data models, and AI workflows.
- Delivered platform modernization and future-state concepts ahead of 2026 development.
Impact (Foundational)
- • Established the UX and data-design foundation for AI-powered Performance features.
- • Reduced risk by validating sentiment categories and safeguards before model development.
- • Defined scalable dashboard and visualization patterns for future Performance initiatives.
Axon Cases | Digital Evidence Management Systems pillar
- Designed Case folders, evidence suggestions, case templates, and settings, improving structure and usability for investigative workflows.
- Established reusable patterns aligned across Axon Evidence and Axon Justice.
Selected Achievements
- • AI Innovation Award | Top-voted idea at Axon Product Design AI Enablement Day
helloPay (acquired by Ant Financial)
2015 - 2021
UX Designer / Researcher
Ho Chi Minh City, Vietnam
- Designed end-to-end checkout, payments, and wallet experiences across mobile apps, mobile web, and desktop platforms.
- Led user research including stakeholder interviews, usability testing, and competitive analysis.
- Worked cross-functionally with Product Management, Business Development, Engineering, and Customer Support.
- Synthesized regional market insights across Southeast Asia into actionable product recommendations.
Education
Wizeline UX Academy
UX Design Training
DPI Center
Graphic & Multimedia Design
Keyframe Training HCM
Motion Graphics
University of Dalat
English
